August 13, 2010

Pop Tart Paradise

People need more fun in their lives. This truth we hold to be self-evident, but just to be sure tasty toasty pastry people Pop Tarts have said it again in this press release.

In order to bring more fun to overly serious citizens who are frittering away their shot at frivolity, Pop Tarts is hosting a contest which will reward a $25,000 FUNd (get it?) to the family (or individual) who comes up with the best concept for “creating and spreading fun with their family and in their community.” Sounds fun, which would of course be the idea.

It’s entirely up to you whether or not you include pop tarts in your video, but it definitely needs to be no longer than two minutes in length (and no shorter than 30 seconds), no larger than 10 MB, completely original, and FUN.

You’ve got until August 27 to submit your video
here. One finalist will be selected each week during the contest (which began August 9 – sorry! MDG's been on vacation). The three selected finalists will receive a trip to New York City in September, where Caroline Rhea – aka their spokesperson – will reveal the Pop-Tarts™ $25,000 FUNd recipient – aka winner.

Click
here for more details about the Pop Tart mission for fun. You know you want to.

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