February 12, 2013

PSA Today

This week, NBC's TODAY show is running a weeklong series, “Today Takes Action,” featuring personal public service announcements from its unimpeachable roster of anchors (if you can't trust Al Roker, you can't trust anyone).

I have it on good authority (an NBC press release) that each of the early risers carefully selected a cause close to their heart. Matt Lauer stumps for
fatherhood involvement. Savannah Guthrie urges us to join the fight against hunger. Al is promoting emergency preparedness and Natalie Morales advocates for a favorite MDG issue, shelter pet adoption

With support from the Ad Council, all of the ads were created pro bono by top ad agencies across the country. Two even contain voiceovers by famous actors. Lend your support TODAY.

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