MISS DO-GOODER’S CUTE NEW FASHION BRAND FIGHTS INJUSTICES ONE T-SHIRT AT A TIME

-- First T-shirt targets animal cruelty, with 20 percent of net proceeds

going to the ASPCA --

San Francisco -- June 18, 2008 – Miss Do-Gooder, a hip new San Francisco-based fashion company, has announced the launch of the first in a line of T-shirts that will raise money for a variety of social causes.   

Featuring a spunky and precocious young superhero, Miss Do-Gooder, each T-shirt will fuse adorable design, high-quality American Apparel clothing and a rallying cry to fight the world’s injustices one T-shirt at a time.   The first T-shirt will raise funds to fight animal cruelty, with 20 percent of net proceeds going to the American Society for the Prevention of Cruelty to Animals (ASPCA).

The T-shirts are available at www.missdogooder.com and cost $25.00 plus tax and shipping.

Sales of future T-shirt designs will raise funds for charities leading the fight against poverty, illiteracy, AIDS, intolerance, domestic abuse, unfair trade and global warming.

Susan Wildes, founder and chief do-gooder at Miss Do-Gooder, said: “The Miss Do-Gooder line of T-shirts fuses fashion with philanthropy, and allows people to wear hip, fun T-shirts that make a statement they can be proud of.   We all need to find our inner Miss Do-Gooder and do more than just support our favorite charities: we need to fight for the causes we believe in.”

About Miss Do-Gooder

Founded in summer 2008, Miss Do-Gooder is a San Francisco-based clothing brand that fuses fashion and philanthropy.  Created by Susan Wildes, Miss Do-Gooder

T-shirts raise money for charities leading the fight against specific causes, from animal cruelty to global warming.

Further information about Miss Do-Gooder is available at www.missdogooder.com.  Media requests for interviews and high-resolution product images should be directed to Susan Wildes at 415.796.3526 or susan@missdogooder.com.

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